SHOP SCAN SAVE launches with major consumer product offers at PayPoint outlets across the UK. Coca Cola with Orange, Volvic Revive Berry Blast and Volvic Revive Citrus Kick will feature in the initial campaigns. Customers registered with SHOP SCAN SAVE will receive regular text messages offering money off mobile coupons, allowing them to save money on a wide variety of purchases. Early customers will receive a large discount on Nestlé Polo Mints as a welcome from SHOP SCAN SAVE.

SHOP SCAN SAVE is the first uniquely mobile-based loyalty scheme to be launched nationally.  It will enable retailers to benefit from coupon schemes without the hassle of collecting paper vouchers or having to wait weeks to re-coup their money.  PayPoint retailers process the mobile coupons via the PayPoint terminal and then PayPoint automatically credits their bank accounts.

SHOP SCAN SAVE is an innovative retail solution that binds together mobile phone technology, terminal and EPoS payment systems, so consumers can receive money saving deals by text message, as an alternative to searching for and clipping paper coupons.

Shoppers join SHOP SCAN SAVE by texting “SAVE” to shortcode 62111.  Following a simple registration process in which no personal information is requested, a unique membership ID is sent to their mobile phone.  The membership ID is then scanned by the PayPoint terminal scanner at the counter to automatically trigger relevant shopping basket discounts.  SHOP SCAN SAVE members receive increasingly personalised mobile coupon offers based on their redemption history.

Mike Igoe, PayPoint’s Retail Director commented on the launch: “We’re delighted to be launching SHOP SCAN SAVE with such well-known and well respected brands as Coca-Cola and Volvic. PayPoint continues to pride itself on being behind the UK’s first nationwide scheme that uses mobile barcode technology to deliver targeted shopping discounts to consumers. SHOP SCAN SAVE looks set to increase traffic into PayPoint outlets and to take away the burden of paper based coupon redemption.”

Marc Lewis, Founder and Chairman of The Light Agency and creator of the SHOP SCAN SAVE technology said:  “SHOP SCAN SAVE offers brands and retailers an exciting new channel to talk to consumers.  Consumers benefit by personalised, real-time deals that save money on their shopping and are delivered straight to their mobile phone. Having a nationwide presence through the PayPoint network provides SHOP SCAN SAVE a huge potential to change the way the UK shops.”

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PayPoint Enquiries:

PayPoint Press Office

Helen Crossley and Jenine Creaney

020 7100 9999

helen.crossley@mischiefpr.com  jenine.creaney@mischiefpr.com

The Light Agency/SHOP SCAN SAVE Enquiries:
Lynette Cowen
0709 085 3747
lynettecowen@thelightagency.com